The Importance of an Integrated Marketing Strategy
POSTED ON - November 12, 2021
Presented By Jim Wolverton and Hilary Johnson
Join us for a special guest presentation from ElderCounsel’s Jim Wolverton, J.D. and Hilary Johnson, MBA!
You know marketing is an important element of your law firm’s business plan but how do you manage all the moving parts? Posting relevant content, maximizing SEO, keeping your website current, managing ad campaigns…it can be overwhelming. But having an integrated strategy and managing each of these moving parts will increase your return on investment and give the marketplace a clear picture of the services you provide.
During this webinar, we will discuss an approach to make sure that all your firm’s efforts are communicating a consistent message and the individual components are working together. The goal is to maximize the impact your message has on potential clients and referral sources.